When Ludacris announced his new line of headphones called SOUL at this year’s CES, we didn’t really bat an eye.  After all, doesn’t Lady Gaga have her own series as well as Earth, Wind & Fire?  Who are we to judge?

Either way, the headphones are now finally shipping and are available through Apple, Best Buy and Amazon from $69.

The SOUL series of headphones and in-ear headphones will include the top of the line SL300 over-the-ear design noise cancelling headphones, priced at $299. It will also feature the foldable over-the-ear designed SL150 at $199 and the SL100 which is also foldable, except this time it will be an on-ear design and it will go for $149.

Last but not least the SOUL series will also feature two in-ear headphones with the SL99 which goes for $99, and the SL49 which will cost $69. If you’re interested in getting your hands on the headphones, just head on down to their website for additional information.

Ever since they were unveiled, we’ve been obsessed with Sonomax Technologies’s Sculpted Earphones, though now that we know the hefty price tag involved, we’re sorta less so.

Available for pre-order at a stiff $200, these custom-fitted sculpted earphones are the perfect thing for ear comfort, if not wallet comfort.

These earphones are the first self-fit earphones that will mold to your unique and specific individual ear canal in just four minutes, and these babies are award-winning, so maybe the $200 price tag is worth it.  You tell us.  Are you headed for a pre-order right now?

With an integrated volume limiter that will allegedly offer protection against hearing loss, the new headphones are the latest in the respected Griffin line.  Each set will also come with a customizable carrying case as well as swappable shell caps for $30.